In Singapore web design, Designing a website is a very subjective thing, consequently, in my experience the simple way to show off a first class design for your selling equity or publishing mediums, it might be very unjust for me or anyone else to inform you what is a good design and what is a bad design..... But there are certain factors and rules that we should look for in a design to ascertain whether the design and layout of the material will be able to carry the message across effectively to the readers and your potential market. The main aim of every design material related advertising or promotion is either to sell something, kick upstairs something or brand a company.
The more cluttered up niether messy the layout or design is for your merchandising collateral, the key harder it would be for your clients to find the important stuff. So, dont overcrowd the design of your selling materials. For just one and frontmost, it should be observed fresh and hassle free. Yes, a number of us all want to fit as much data as we can into the design but hey, hold the stage that the design of the merchandising stuff in your head. You want to design a novel or design something that deals.
If you've gotten a set of collective colors (just like the colours as you apply for your logo, letterhead, envelopesetc), continue on the very same colors in your design. You should show a very simplified, exotic, corporate, professional, consistent image, not a haphazard one. How can anyone rely on you when you have that rather picture, right? Its good that you not use too many colourings for your design. And another significant point about designing marketing materials is this ; avoid using all the colors of the rainbow in one design! Youre not trying to confuse your customers, youre trying to make it easy for them to find data, attract them and urge them to buy something from you! I would say using 2 or 3 main colors from your corporate color for the design is good enough.
There are tons of totally free fonts (quite a incredibly attractive ones at that) that you can find off the Internet for the design of your merchandising stuff but the deplorable news is that its not constantly fairly easy to use all of them. Keep to one single font for the content in your design, and if you wish to, you can use a different (a bolder and louder font) for the headers and titles in your design.
Unlike web posting, using pictures in the design of your booklets, flyers, menus, company profiles is always a good idea. Enticing your customers with useful pictures or diagrams that illustrates your point or including pictures of your products in the design of your marketing stuff is encouraged. Be careful and weary of using stock pics from the web for your merchandising material. One, the resolution of such pictures (those that you can get off the Internet) is never good enough for printing purposes. Two, youll get in trouble with the people who actually owns the rights to those images. So, if possible, if you want to use pictures or illustrative images in your design, its best to either get the pictures for the design yourself (with your digicam) or you should just buy it.
